Potato Play Raises $5M To Scale Casual Puzzle Game Merge Restaurant
- vincent668
- Feb 24, 2022
- 2 min read
Potato Play announced today that it has raised a new $5M round from investors including Everblue Management, Play Ventures, Atlas Ventures and Beenext in addition to the $2.25M it had raised in two previous rounds. The Singapore-based startup also announced that it will be globally launching its casual puzzle game, Merge Restaurant (iOS, Android), on February 24th, 2022.
Vincent Low, CEO and co-founder of Potato Play offers "We’re thrilled to welcome our new investor partners and humbled by the continued confidence shown by our follow-on investors. Potato Play set out to build the leading casual games publisher in Southeast Asia and has already seen multiple recent successes in the merge category. With Merge Restaurant's promising metrics and this new infusion of capital, we're kicking into the next gear with its global launch.”
Merge Restaurant is a new entry into the fast-growing casual merge genre. Cited by industry experts as “the new Match3” and “arguably the hottest subgenre”, the merge category is growing 19% YoY within the $93.2b mobile gaming market. Henric Suuronen, Founding Partner of Play Ventures concurs: “In the past year the casual merge market has continued to grow both in size and importance. The experienced team at Potato Play has captured the emerging merge puzzle segment with a very high quality and innovative game with excellent metrics. We at Play are incredibly excited to support the scaling up of the game.”
Merge Restaurant is a restaurant-makeover merge title that adds a unique simulation aspect to differentiate it from other merge games in the market. Merge Restaurant has ratings of 4.8 stars in select test markets and will be available globally on the App Store and the Play Store starting 24th February.
The company plans to use the funds to grow aggressively and to scale Merge Restaurant. "Right now our focus is on scaling the team by hiring, and scaling the game by iteratively improving the ROI," according to co-founder & COO Kingsley. "We're hiring Game Designers, Producers, Artists and Marketers, both in Singapore as well as remotely."
If you’re designing a compelling visual identity for your game—whether it’s the sleek interface of a puzzle or the vibrant aesthetics of a merge–restaurant setup—every detail counts. That level of design finesse can extend even to offline experiences: knowing how to make clear ice adds clarity, elegance, and a touch of sophistication to any real-world presentation, mirroring the polished feel you’d aim for in your game’s visuals.
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Game not connecting to the server. I'm losing money by not being able to play with my Swagbucks.
When its being played the rewards day thing, the last ones only credit 15 energy instead of 30 or 40 as announced. And if you’re playing at the same time it happens it doesn’t even credit them.